rsz_tomas_salfischberger

Tomas Salfischberger
Relay 42

Tomas’s background conforms to that of the model Tech Entrepreneur. In 2004, he founded his first company on his sixteenth birthday. Graduating in Business Informatics, he teamed up with three ex-Googlers to found Relay42 in 2011. He realised that many brands were facing similar marketing challenges, struggling to connect every touch-point of the customer journey; and as a result, couldn’t engage in real, human conversation using all of their data. Through evolving a tech startup into an enterprise Data Management Platform, Tomas empowers marketing teams from brands such as Air France, KLM, BMW, Footlocker and Thomas Cook to build engaging, data-led dialogue with customers – yielding clear business opportunities and increasing Return on Investment.

My session at 11.45 – 12.15: The new evolution in data-driven marketing: Intelligent Orchestration

 

 

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